Welcome stranger! This small business digital marketing blog is meant to share ideas, thoughts and resources that ultimately shine the spotlight on SMBs. Content focuses heavily on Canadian small business, but it does occasionally expand on broader small biz subjects beyond marketing and Canadian borders.
I encourage you to read, share and most importantly engage with topics that are of interest. Comment section is an easy way for business owners, industry professionals and other publishers to connect with each other. I monitor activity regularly and chime in on all comments. All that I ask is that conversation remains civil and you refrain from spamming links or promotions in the comments – there are better ways to promote your business!
By now you may have created social media profiles on behalf of your organization, developed a solid website and gotten a number of likes in various social spheres. Now what? The next step after this is something that SMB organizations seem to struggle with the most – transitioning from “we are on social media” to...
Vacation is one of those times of the year that we all look forward to: whether you are planning a tropical getaway or a local camping trip, vacation allows you to take time off from work and enjoy time on your own terms. However, with the advent of mobile technology we are constantly connected to...
Ahhhh my favourite time of the year – the NBA playoffs. Already well under way, many fans and analysts will tell you this is where the real season begins: no resting of star players, physical plays and increased intensity. What more could a basketball fan ask for? Not much really, but there is more to...
The fast paced, ever changing world of the internet. It has introduced countless opportunities for both personal and business use, and still those opportunities keep changing and evolving as conventions of communicating and interacting with one another are guided by US – the user, social nomad. But how does this influence businesses? Entrepreneurs looking to...
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